My Biggest Business Mistake and What Happened Next

Ashlee Cox • September 21, 2025


Gather’ round Script Breakers, Ashlee here, and I have a secret to confess.


My biggest business mistake was thinking I could become the next big thing just by listening to a bunch of online gurus.


I was so busy trying to figure out their "proven funnels" and their "perfect captions" that I lost sight of what I really wanted to create.


It was like being at a party where everyone else was wearing the same dress.


 I was just another girl in a sea of beige, trying to fit in when all I really wanted to do was stand out.


The pressure was on, and I started to feel like a total fraud- which- valid because I for sure wasn’t pursuing my truth.


I was so caught up in the grind that I forgot to live. 


It was like I was a character in a bad movie, trying to will myself through the very molecules of desperation into success. 


But all I got was a one-way ticket to burnout and a "nervous system regulation" black hole of doom.


I was lost in a world of manifesting and affirmations, hoping that if I just believed hard enough, everything would fall into place, eventhough I was completely and totally aware that nothing in me felt supported or wanted this success anymore. 


But let's be real, darling, a dream without a plan is just a wish. And a wish that triggers you like a vibrating massage gun is just a nightmare.


And then, just like that, the universe gave me a slap in the face. 


I was at rock bottom- again-when I realized that if all my hard work was going to amount to nothing, anyway regardless of all of these strategies and business must-haves and rational logic, then why not just be wildly honest?


 Why not just stop trying to guess what everyone else wants and how to think for them and just  start creating what I truly believe in?


It's not about posting a million times on any online anything  nor trying to be someone you're not. 


That’s a sure way to continually be haunted by imposter syndrome so heavy you’ll hibernate in debt, because you will not be making that real money sweetie. Trust me on that one. 


It's about passion, persistence, and, believe it or not, an actual nervous system that can handle stress. 


It's about being able to stand tall in the face of uncomfortable truths and ignoring the useless thoughts that literally only exist to hold you back.


I finally found my voice, and it's the most beautiful thing I've ever created. 


So, my darlings, find your voice, and don't be afraid to use it. 


After all, a little honesty never hurt anybody.


XOXO, Ashlee




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